Nationwide Bikers’ Safety Campaign
Since the inception of the BSi, We have coordinated a number of digital campaigns and physical safety campaigns in partnership with…
Look Twice Campaign
The #LookTwice campaign was a digital and physical campaign.
Responsible Rider Campaign
The #ResponsibleRider campaign was a digital (social media) campaign to encourage all bikers / motorcyclist to practice safe riding habits.
Under The Helmet Campaign
The #UnderTheHelmet campaign was a digital (social media) campaign targeted at non-bikers.
Learn more about BikersSafety Initiative
The Bikers Safety Initiative (BSI) was conceived by a group of motorcyclists to create a safe ecosystem for all motorcyclists. This initiative will promote a good image of motorcyclists to the public; educate all classes of road users on the effects of their actions on the road and improve riding conditions for motorcyclists.